IT HAS never been a secret. When, every four years, the Ryder Cup matches between teams purporting to represent Europe and the United States are held on a typically tedious course somewhere this side of the Atlantic (the last Old World venue of real quality was Walton Heath in 1981), the net proceeds go what most astute businessmen would no doubt see as an unhealthily long way towards funding the various operations of the European Tour until the next home game comes round.